FOR IMMEDIATE RELEASE

CASH4GOLD INVITES SUNDAY’S WINNERS TO MAIL IN PRIMETIME EMMY AWARDS TROPHIES FOR APPRAISAL

09/21/09 – Pompano Beach, Fla.

POMPANO BEACH, FLORIDA September 21, 2009 – Cash4Gold (www.cash4gold.com), the world’s #1 gold buyer direct from the general public, has invited the winners from the Primetime Emmy® Awards to send in their trophies for appraisal. The highly-entertaining telecast aired Sunday night from the Nokia Theatre L.A. Live in Los Angeles.

Each of the coveted Primetime Emmy Awards trophies is created by hand, stands 14 inches tall and weighs 4.75 pounds. The statuette is composed of a steel base covered with four layers including 24-carat gold and silver, among other non-precious metals.

If a trophy was sent to Cash4Gold’s secure processing center, the company and its team of certified appraisers could utilize state-of-the-art assaying equipment to calculate the exact percentages of the various metals contained in the Emmy trophy and to determine the statuette’s melt value. Melt value refers to the amount of actual precious metals contained in an item that a refinery such as Cash4Gold can extract and recycle, and does not account for artistic, symbolic, or historic value.

“Each year we look forward to watching the Primetime Emmy Awards broadcast to see which talented entertainers take home TV’s greatest honor,” said Cash4Gold CEO Jeff Aronson. “We congratulate this year’s Emmy Award winners and invite them to send in their trophies for appraisal. As always, television fans and other Americans are welcome to send in their broken gold and silver jewelry as well.”

During recent months, Cash4Gold has offered appraisals for a number of trophies in the sports world including; the NHL’s Stanley Cup ($7,500), the NBA’s Larry O’Brien Trophy ($3,500) and the U.S. Open men’s singles tennis trophy ($1,563), among others.

Cash4Gold provides residents in the U.S., Canada and the U.K. with an easy way to monetize their unwanted or broken gold, silver or platinum items. The company is dedicated to providing a private, easy and 100% satisfaction guaranteed service to its customers looking to sell jewelry.

About Cash4Gold
Cash4Gold is the world’s #1 buyer of precious metals including gold, silver and platinum from the general public, and one of the largest refiners of precious metals in the United States. Through an efficient and proprietary process, the company has revolutionized its industry, and is a fully-integrated company with front-end customer service and marketing operations and a back-end refinery. Hundreds of thousands of satisfied customers have received millions of dollars from Cash4Gold since its inception. Cash4Gold has warned customers that unauthorized businesses are running cash for gold scams fraudulently using Cash4Gold’s name and logo in their marketing and storefronts/kiosks. Cash4Gold reminds customers that the company does not operate any stores, and that the only way to do business with the real Cash4Gold is through the website www.Cash4Gold.com or the toll-free hotlines featured in the company’s official advertisements. To sell your gold, please visit http://www.cash4gold.com/ or call 1-877-GOLD-590 for more information, and don’t forget to visit the Cash4Gold blog.

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